What is AI, and What Does it Have to Do With Your Social Media Campaigns?

Artificial intelligence (AI) is all around us. In day-to-day life, you probably use more AI based platforms than you think. Music streaming services, security systems, fraud protection, videogames, customer support, and even news sites all use artificial intelligence to enhance user experience. In fact, the AI industry is growing so rapidly, that by 2025 the […]

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How chatbots can refine the customer acquisition process

Today, people have ever-decreasing attention spans and aren’t interested in putting too much effort into becoming consumers. It’s why things like texting have become so popular. We’re reaching the point where dialing a phone number is simply too much work for the average person. Seems unreal, doesn’t it? But if you had to choose between […]

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How Multiple Touchpoints More Effectively Converts Buyers In Your Digital Marketing Strategy

Are you wondering how to get the most of your digital marketing investment?  Is Google proving to be increasingly difficult to produce results and, consequently, ROI? It might be time to reevaluate the framework of your digital strategies.  If you’re still trying to get results from high volume, keyword optimized Google organic SEO or conversion-optimized […]

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